Public art / visual systems

01 — 07

Public art, beyond the surface.

BAKART develops public artworks into visual systems that connect place, story, technology and people.

BAKART develops public artworks into visual systems that connect place, story, technology and people.

Mural · AR · accessibility · campaign

Featured concept / 01

ONDER DE OPPERVLAKTE

One public artwork becomes a layered experience: a mural in the street, an augmented layer, accessible interpretation and a communication system.

One public artwork becomes a layered experience: a mural in the street, an augmented layer, accessible interpretation and a communication system.

Featured BAKART artwork visual

Mural

A strong artwork in public space.

AR

An interactive layer that brings the mural to life.

Accessibility

More senses, a broader audience.

Campaign

A shared visual language across city touchpoints.

Concept visualization for mural and billboards

One artwork → multiple touchpoints

From artwork to visual system.

The visual language of a mural can move from the wall into a complete project identity. The same illustration and graphic elements create continuity across the public realm, information and digital experience.

/ posters
/ billboards & abribus
/ wayfinding
/ print
/ digital signage
/ social media
/ websites
/ educational material
/ press communication

The artwork and its communication remain part of one visual system.

THE TEAM BEHIND BAKART

Different disciplines.
One coordinated team.

BAKART brings together experienced specialists across visual art, project coordination, mural production, 3D, content and interactive technology.

/ art direction & visual design


/ project management in the Netherlands


/ mural production


/ 3D design & fabrication


/ photography & film


/ AR & interactive technology

/ art direction & visual design

/ project management in the Netherlands

/ mural production

/ 3D design & fabrication

/ photography & film

/ AR & interactive technology

A new studio built on years of individual experience.

/ Mateusz Bąk
Founder / Art Director / Visual Artist
20+ years across visual art, public space, design and brand communication.

/ Grzegorz Bąk
Project Management Netherlands / Production
Netherlands-based, fluent in Dutch, with hands-on experience in coordination, logistics and production.

/ Jakub Paśko
3D / Relief / Content Production
3D designer, photographer and filmmaker working across fabrication and visual content.

/ Łukasz Majerowski
Mural Production / Visual Artist
Mural artist, designer and founder of LUKAP.

/ InnoMate
AR / Interactive Experience Partner
XR studio specialising in augmented and interactive experiences.

CONCEPT STUDY

Start with the place.

Start with the place.

The format follows the place, story and purpose.

Not ready to commission the full project? Start with a concept developed specifically for your location.

SITE-SPECIFIC CONCEPT · VISUALISATION · RECOMMENDED SCOPE · PRELIMINARY BUDGET

Includes one consolidated feedback round. A smaller first step before committing to full production.

Flexible scope

Start with what the project needs.

01

MURAL
Site-specific public artwork

02

AR EXPERIENCE
Interactive digital layer

03

TACTILE / RELIEF
Tactile artwork & accessibility

04

VISUAL COMMUNICATION
Identity, campaign & graphic applications

05

CONTENT
Photography, film & documentation

Each element can be commissioned independently or combined into a larger project — from a single relief or AR experience to a complete city-wide system.

Method

From location to execution.

A core team protects the project from concept through delivery, bringing in the necessary specialists for each commission.

01 / LOCATION — analysis of place, architecture and context

01 / LOCATION — analysis of place, architecture and context

02 / STORY — research into local themes, people and possible narratives

02 / STORY — research into local themes, people and possible narratives

03 / CONCEPT — artistic concept, original illustration and visual direction

03 / CONCEPT — artistic concept, original illustration and visual direction

04 / DEVELOPMENT — mural, AR, relief, accessibility and technical preparation

04 / DEVELOPMENT — mural, AR, relief, accessibility and technical preparation

05 / PRODUCTION — preparation and execution on location

05 / PRODUCTION — preparation and execution on location

06 / ACTIVATION — launch, AR experience and campaign content

06 / ACTIVATION — launch, AR experience and campaign content

07 / DOCUMENTATION — photography, video and final project material

07 / DOCUMENTATION — photography, video and final project material

A public artwork can start here

Let’s shape the next layer.

For municipalities, cultural institutions, developers and teams shaping public space.

For municipalities, cultural institutions, developers and teams shaping public space.

Greg Bąk

+31 643 165 724